Apply

Apply for a custom proposal

You'll answer 13 questions about your business across four short sections. Most applicants complete the form in 6–8 minutes.

This isn't a self-serve tool or a $5K/month subscription. It's done-for-you infrastructure built by operators running our own B2B companies on the same stack. Applications take ~5 minutes. We respond within 48 hours. We're selective — if we're not the right fit, we'll tell you within 24 hours and recommend someone who is.

1 Company
2 Audience
3 Goals
4 Contact

What happens after you submit:

  1. We review your application within 48 hours.
  2. If we're a fit, we'll follow up with a custom proposal including: a 12-month revenue projection based on your specific business inputs, conservative/expected/aggressive scenarios, recommended tier with full scope and pricing, specific milestones we commit to in the first 60 days.
  3. If we're not a fit, we'll tell you within 48 hours and point you toward better-suited resources.

We accept three clients per quarter. Application quality determines priority order.

Begin application

We turn down ~70% of applications. Here’s why we’d say no to you.

Read this before applying. It saves us both time.

01

Your ARR is below $1M.

The math doesn’t work yet. The system needs revenue infrastructure to compound against. Below $1M, you need a different stage of help — usually founder-led sales and product iteration, not agency-built distribution.

02

Your product has churn problems.

We can fill the top of your funnel. We cannot fix retention. If your customers don’t stick, every dollar we drive in becomes two dollars out the bottom. Fix retention first, then scale.

03

You want hourly billing or fixed deliverables per month.

We don’t sell hours. We don’t sell “8 articles and 4 emails.” We sell the 4:1 standard against revenue. If that’s not how you procure, we’re not the right fit — and that’s fine.

04

Your ICP isn’t defined.

We can’t write to a buyer you can’t describe. If you don’t know the job title, company size, vertical, and trigger event of your ideal customer, we’ll spend 90 days helping you figure it out before any of our work compounds. Better to do that work first.

05

You want us to manage paid ad spend.

Not the system we run. We hedge against paid ads. If you need Google or Meta managed alongside owned distribution, we can recommend partners we trust — but it won’t be us.

We benchmark performance every 90 days against the 4:1 standard. If we’re behind pace at any review, we adjust scope at no additional cost. That’s the standard we benchmark against — specific performance terms and remediation paths are defined in the executed MSA.

By submitting this application, I acknowledge and agree that:

  1. Application is not an engagement. Submission of this application creates no contract, engagement, or commitment between me, my company, and Fuel Marketing LLC d/b/a Fuel Marketing Systems (“Fuel”). Fuel may decline any application for any reason and is under no obligation to contact me, propose terms, or accept me as a client.
  2. MSA governs any engagement. Any engagement of Fuel for services will be governed exclusively by a separately executed Master Services Agreement (“MSA”). I understand that Fuel’s standard MSA terms include, among other things: Fuel’s ownership and control of all infrastructure, content, domains, mailboxes, attribution stack, and other assets created during the engagement; the revocable nature of any license to use such assets; Fuel’s right to take down content and reclaim infrastructure upon termination or non-payment; and Fuel’s right to determine, in its sole discretion, the terms of any optional asset buyout.
  3. No reliance on marketing claims. I have not relied, and will not rely, on any benchmark, projection, ROI range, ROI floor, conversion rate, lead volume, ranking result, revenue figure, case study, or other performance claim appearing on Fuel’s website, in marketing collateral, or in any pre-engagement communication as a guarantee or warranty of any specific result. Individual results vary materially.
  4. Confidentiality of pre-engagement communications. Fuel may share its proprietary methodologies, pricing approaches, and strategy frameworks with me during the application and proposal process. I will not disclose, replicate, reverse-engineer, or use such information to compete with Fuel, to engage another service provider on terms informed by Fuel’s information, or for any purpose other than evaluating Fuel’s proposal in good faith. This obligation survives indefinitely.
  5. Consent to contact. I consent to Fuel contacting me by email, phone, or other means at the contact information I have provided, for the purposes of evaluating my application, preparing a proposal, scheduling a discovery call, and conducting business communications related to my inquiry. I may opt out of marketing emails at any time.
  6. Information accuracy. The information I have provided in this application is accurate and complete to the best of my knowledge. I have authority to submit this application on behalf of the company identified.
  7. Privacy. My information will be handled in accordance with Fuel’s Privacy Policy and Terms of Use, which I have had the opportunity to review.
  8. Governing law. This acknowledgment, and any dispute arising out of my application, are governed by the laws of the State of Georgia and subject to the exclusive jurisdiction of the courts located in Fulton County, Georgia. I waive any right to a jury trial.
Fuel Application

By submitting this application, you agree to receive your custom proposal via email and to schedule a discovery call only if both parties decide there's a fit. Your responses are kept confidential.